This article is for Affiliate Program Managers: Interested in
increasing the amount of revenue that each of your affiliates
creates for your business? Read on to learn about how to use
your existing articles to grow your affiliate program strength.
From an affiliate perspective, there are only a few 'deal breaker'
type things that I insist any affiliate program that I join
must provide me:
- Real-time reporting statistics
- Real-time email alerts upon each sale
- Payment on a consistent monthly basis
- High price-point products
- Package of articles that I can reprint on my websites and
One strategy that many newbie affiliate program designers fail
to offer is a package of articles that can be reprinted on my
website along with my unique affiliate link. Of the tens of
thousands of dollars I'll do this year as an affiliate, you
would be shocked at how much of the revenue comes directly from
reprinting articles of the affiliate programs I am involved
in. This strategy works for me and it can work for you!
Here's what to do:
Designate 10, 25, 50, 75 or 100 articles that will be made available
to your affiliates as a dump (meaning all at once and immediately).
Provide them with 3-10 articles per month thereafter that they
can reprint along with their affiliate link.
Be certain to spell out the reprint rights of this type of affiliate
article marketing so that your articles don't show up on bad
websites you wouldn't want to associate with.
Here's what NOT to do:
Allow your articles to be private labeled. This is a poor strategy
and will dilute your credibility. They should carry your name
or the name of your primary author brand.
Don't give out all of your articles for your affiliates to use.
Best to designate a specific "lot" of them that can be used
by your affiliates and the rest are yours to keep exclusively
for your direct sales audience.
Why this type of article marketing is important for
affiliate program managers and affiliates:
Articles are like "sales agents" in that they keep selling for
you, day after day, year after year. They also help expand your
reach as each article gets indexed by the major search engines.
Lastly, they give you another reason to send an email to your
list members about the articles available.